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a PR firm with intellectual capital

Beacon Communication has an unmatched 20-year track record of getting features, news and contributed content placed in the most important and discrimination publications. From print to online trade, professional and business publications, Beacon clients enjoy regular, predictable and high profile exposure. The firm’s philosophy holds that every article should be developed to support a specific strategy and objective rather than getting published for publishing sake to put that kind of “think” behind the ink. The PDF’s here will provide a sense of the level and complexity of content. Selected articles will have case studies attached to discuss the article context and strategic objectives.

articleUltrasound Aboard the International Space Station

Radiology Management

On March 8, 2001, NASA’s Space Shuttle Discovery lifted off from Kennedy Space Center carrying a special payload—a modified Philips/ATL HDI 5000 Ultrasound System ...

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articleGo for growth What will it take to be a leader in the next growth cycle?

CEO Today

Now is the time to separate your company from competitors. If your company can achieve growth through the foreseeable future, it will emerge as one of the leaders in the next growth cycle ...

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articleThe Art & Science of Winning Physician Support for Six Sigma

Physician Executive Journal

As hospitals face mounting regulatory burdens, calls for improved quality and safety, serious budget challenges and extraordinary capital requirements for infrastructure and new technology ...

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articleThe Indispensable CFO

Finance Today

Chief bean counter. Cost cop. Gatekeeper. These are all colorful terms that have been used to describe the role of the chief financial officer. The truth is, they are as out-ofdate as wood paneling or brick-sized cell phones ...

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articleMaking Cents Out of the Hiring Process

Strategic Finance

When major companies replace executives at the highest levels, whole communities pay attention and watch for the golden parachute that everyone has come to expect. We’re all amazed and often shocked by the costs associated with severance packages ...

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articleBroadening Use of Financial Data To Improve Patient Care

Healthcare Financial Management

Healthcare CFOs can use financial data not only to reduce utilization and supply costs, but also to identify variability in physician practices, increase adherence to evidence-based guidelines ...

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articleBonding with Physicians: Hospitals and IT Donations

Trustee

HOSPITAL AND HEALTH SYSTEM LEADERship may still be hesitant to use the recently implemented Stark exceptions for the donation of health information technology to their community-based ...

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articleEurope’s pre-owned market will accelerate

www.hospitalradiologyeurope.com

Since 1978 I’ve been involved in the pre-owned medical equipment business. Initially, I sold imaging equipment in China as an agent for Picker. In more than 70 trips there I sold ...

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articleIs the end in sight?

Global Reinsurance

THE FIRST SUCCESSFUL PERSONAL injury tort claim relating to asbestos in the US was settled in the early 1970s. For the next decade, seriously ill individuals – those with cancer or severe asbestosis – filed almost all of the claims. Many targeted the ...

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articleHospital-Physician Clinical Integration

Center for Healthcare Governance

As long as there have been hospitals; the topic of improving hospital-physician relationships has been a focus for trustees.Today, however, the conversation has both a heightened sense of urgency and a wider scope of alternatives than ever before ...

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articlePART VII Transfers: An Update

Insurance & Reinsurance Law Briefing

Since Part VII of Financial Service and Markets Act 2000 (FSMA 2000) took effect there has been great interest in the use of this restructuring tool within the run-off sector of the non-life insurance market in the United Kingdom. The majority of Part VII insurance business transfer schemes effected in the ...

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articleUWMC’s Sensitivity Analysis Guides Decision-Making

Radiology Management

In today’s healthcare market, it is critical for provider institutions to offer the latest and best technological services while remaining fiscally sound. In academic practices, like the University ofWashington Medical Center (UWMC) ...

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articleTHE SAGA OF Restating Financials

Mortgage Banking

Change” is a word with which the mortgage industry has become very familiar. As economic shifts again send mortgage rates upward, the demand for new flexible loan products rises ever higher. The imperative to stay competitive ...

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articlefALLING INTO LINE

Strategic Finance

In today’s hazy, ambiguous regulatory environment, financial executives have yet another daunting set of tasks to perform. They need to determine exactly how much money to invest to develop a comprehensive corporate governance function ...

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articleA Model for Change

Best's Review

A target operating model that links claims professionals and law firms can benefit an insurance claims organization. Such an operating model could yield substantial cost savings in the form of greater efficiency, better management of law firms’ and claim adjusters’ performances and improved claims outcomes. ...

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articleAn overview of sonoelastography

Hospital Imaging & Radiology Europe

Palpation, among the oldest of clinical skills, was used in ancient Egypt and is described in the Ebers Papyrus of 1552 BC. In it, practitioners were advised to feel for hard lumps in the breast as an indicator of malignancy ...

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articleTECHNOLOGY THAT CAN HELP PREVENT MEDICAL ERRORS

European Musculoskeletal Science and Disease Review

Trevor Bromley talks to Dr Sanjaya Kumar, MD, author of the recently released book Fatal Care, chief executive officer and chief medical officer of Quantros, Inc. ...

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articleExploring Meaningful Use: Results of an EHR Survey by AMGA and JHD Group

Group Practice Journal

As medical practices nationwide focus on “meaningful use” of electronic health records (EHRs), a recent survey conducted by the American Medical Group Association (AMGA) reveals encouraging findings. Although few groups have ...

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articleLive Three-Dimensional Echo — A Major Incremental Step in the Develpoment of Cardiac Ultrasound

The Journal of Cardiovascular Management

“Live 3D Echo” is the latest development in three-dimensional ultrasound and is providing clinicians a new, and arguably much improved, view of the complexities ...

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about BEACON

Beacon Communications is a
business-to-business public relations firm which focuses on business development. It has a twenty year track record of positioning clients as industry thought leaders by harnessing their expertise and articulating it to their markets through leading professional, industry and business publications, as well as industry associations/forums.

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